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Hook Lab vs Onlay

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Hook Lab compared with Onlay
DetailHook Lab logo Hook LabOnlay logo Onlay
What it doesAI Video Hook Optimizer for short-form content Publish documents for feedback, pull edits and comments back into your agent
StageNot given Not given
FoundedNot given Not given
Based inNot given GB
Pricing modelFreemium Not given
PricingDaily: USD 1.99, Weekly: USD 4.99, Monthly: USD 9.99. Free agents available: Transcript Clip Map and Hook Grader. Free plan: $0, up to five active documents, documents up to 4 MB, 1 GB storage, last ten versions restorable, invite up to ten people per document. Pro plan: $10 USD per month (billed as $120 per year) or $12 USD per month (billed monthly), unlimited active documents, documents up to 16 MB, 50 GB st
Key features
  • Generates 5+ scroll-stopping hook options with spoken lines and on-screen text
  • Provides clear positioning angle for content strategy
  • Creates beat-by-beat scripts with timecodes
  • Organizes hooks by type for A/B testing
  • Recommends strongest hook with reasoning
  • Works from text input only, no account access required
  • Powered by Claude Sonnet 5
  • Publish HTML or Markdown files with shareable links
  • Readers can leave comments and edit text with author permission
  • Pull edits and comments back as structured data
  • MCP server for agents without file or command access
  • Custom share links with passwords and expiry dates on Pro
  • Version history with restore capability
  • Publish entire folders as sites on Pro plan
  • Connect to external APIs and embed sites on Pro
What makes it different
  • First-3-seconds focus optimizes the moment that actually decides retention
  • Varied hook types for A/B testing, not one generic opener
  • Delivers finished, filmable scripts instead of generic advice
  • Trend-informed topic ideas based on positioning angle
  • Documents stay active at stable links across multiple published versions
  • Works natively with AI coding agents without requiring manual context management
  • CLI does not require Node, Python or other runtime dependencies
  • Screenshots in comments are listed by ID and only fetched on request
Community votes00
DR (Domain Rating by Ahrefs)42 +2 (up) since last checkNot checked yet no change since last check
Trust Flow (Majestic)70
Citation Flow (Majestic)340
Referring domains (Majestic)1600

4 details filled in for both companies.

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