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Frase vs Serpstat

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Frase compared with Serpstat
DetailFrase logo FraseSerpstat logo Serpstat
What it doesRank on Google. Get cited by AI. All-in-one SEO platform for teams and individuals
StageEstablished Established
FoundedNot given Not given
Based inNot given UA
Pricing modelNot given Freemium
PricingNot given Free 7-day trial with Individual or Team plan features. Paid plans start at $50/month for Individual, $100/month for Team, $169/month for Team x2, and $410/month for Agency. Annual subscriptions offer discounts up to 27%.
Key features
  • AI Agent that researches, drafts, and optimizes content in your brand voice
  • SEO content optimization with real-time scoring against top-ranking pages
  • GEO optimization to get cited by AI search engines like ChatGPT and Perplexity
  • AI Visibility tracking across ChatGPT, Perplexity, Claude, Gemini, and Google AI
  • Frase Answers widget captures visitor questions from your own content
  • Site Auditor crawls pages and ranks highest-impact fixes by priority
  • Publishes to WordPress, Webflow, Sanity, Wix, or hosted FraseCMS
  • MCP Server integration to run Frase from Claude, ChatGPT, and other AI tools
  • Brand Voice learns your tone from samples and applies it across all drafts
  • Keyword research with 8.5+ billion search terms database
  • Competitor analysis for SEO and PPC
  • Rank tracking across 230+ regional Google databases
  • Backlink analysis and link building opportunities
  • Site audit for technical SEO issues
  • Keyword clustering and grouping
  • PPC analysis and ad research
  • AI tools for content creation and optimization
  • API access and data integrations
  • White label reports and custom branding
What makes it different
  • Content Guard automatically catches ranking decay and drafts fixes for approval
  • Frase Answers captures real visitor questions as first-party demand signals
  • Complete integrated loop from research through monitoring with one login and subscription
  • 1.1 million users worldwide trust the platform
  • Data from 8.5+ billion keywords and 230+ regional Google databases
  • Established since 2013 with continuous product improvements
  • User-friendly interface and comprehensive training resources
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)80 no change since last check79 no change since last check
Trust Flow (Majestic)3145
Citation Flow (Majestic)5247
Referring domains (Majestic)96358957

4 details filled in for both companies.

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