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thatChat vs SetSmart

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

thatChat compared with SetSmart
DetailthatChat logo thatChatSetSmart logo SetSmart
What it doesNot given AI appointment setter for Instagram, WhatsApp and Messenger that qualifies leads and books sales calls 24/7
StageNot given Startup
FoundedNot given 2024
Based inCZ US
Pricing modelNot given Free trial
PricingStarter: €160/year (€13.33/month); Business: €410/year (€34.17/month); also available in CZK (3,900 and 9,900 per year), USD (180 and 450 per year), and GBP (140 and 350 per year). Enterprise plans custom pricing on request. Light: $25/month (250 messages); Pro: $97/month (1,000 messages); Scale: $297/month (4,000 messages); Enterprise: $797/month (15,000 messages). Annual billing is 10 times the monthly price (2 months free). All plans include 7-day free trial.
Key features
  • Self-hosted on PHP hosting, VPS or Docker
  • Support for multiple AI providers with automatic failover
  • Knowledge base from website, sitemap, feeds and manual entries
  • AI-to-human handoff with operator mobile app
  • GDPR compliance tools including data export and erasure
  • Widget available in 11 languages
  • Team roles and permissions for access control
  • Automated DM replies on Instagram, WhatsApp, and Messenger
  • AI lead qualification with custom criteria
  • Automatic appointment booking to calendar integrations
  • Voice message replies with user's real voice
  • Image understanding and processing
  • Unified inbox across all channels
  • Manual conversation takeover at any time
  • Multilingual 24/7 support
  • DM keyword triggers and comment auto-reply
  • Broadcast campaigns and analytics dashboard
What makes it different
  • No vendor lock-in: runs on your infrastructure with your own AI keys, no SaaS dependency
  • No AI token markup: pay AI providers directly for actual usage only
  • Data stays on your infrastructure, not hosted by vendor
  • Modular platform combining leads, support, FAQs, bookings and e-commerce in one chat
  • Trained on 2.9 million real DM conversations for proven effectiveness
  • Responses feel human with variable delays and natural pauses
  • Official Meta Business Partner with no risk of account bans
  • 34% increase in qualified calls on average
  • Setup in 15-30 minutes with continuous AI learning
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)Not checked yet no change since last check46 no change since last check
Trust Flow (Majestic)16
Citation Flow (Majestic)634
Referring domains (Majestic)2258

4 details filled in for both companies.

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