SendShort vs Palette

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

SendShort compared with Palette
Detail	SendShort	Palette
What it does	Turn long videos into viral short clips with AI	AI tool to colorize black and white photos with realistic colors and 21+ filters
Stage	Not given	Not given
Founded	Not given	Not given
Based in	US	PT
Pricing model	Freemium	Freemium
Pricing	Starter: $15/mo (20 shorts monthly, 90 sec per short); Professional: $23/mo (50 shorts monthly, 3 min per short); Business: $47/mo (unlimited shorts, 10 min per short). Yearly billing offers 20% discount on Starter and Professional, 30% on Business.	Free plan: Unlimited color previews with watermark, resized to 500x500 pixels max. Paid subscription: $72/year ($0.15 per credit, 480 credits per year). One-time purchases: $49 for 75 credits, or other options from 1 to 500 photos. Annual billing saves 28%.
Key features	AI automatically identifies and clips the highest-retention moments from long videos Word-by-word animated captions in 100+ languages with 98%+ accuracy Automatic B-roll, zooms and sound effects placement at attention dips Multi-format export (9:16, 1:1, 16:9) for all major platforms Translate captions into 100+ languages without re-recording Integration with Claude, ChatGPT, Grok Bot and other AI assistants via MCP Scheduler for TikTok and YouTube with content calendar Create faceless videos from text prompts AI avatar videos and photo-to-video conversion API access for programmatic integration and automation	Over 21 color filters to choose from Customize colors by adjusting keywords Watermark-free, full-resolution output up to 5000x5000 pixels Automatic credit rollover and refresh Up to 10 times faster processing Favorite filter pinning and organization Batch upload multiple images at once
What makes it different	AI agents allow clip creation directly from Claude, ChatGPT, or other AI tools without leaving the chat Automatically selects the best moments and burns captions in one pass, ready to post Supports 100+ languages for captions with 98%+ accuracy and animated styles Converts single long video into multiple optimized shorts for different platforms simultaneously Integrates with existing workflows through MCP, API, and popular AI assistants	Accurate and realistic colors with years of research Catches fine details like hands and lips One-time payment options available Rated 4.9 stars by 6.6 million users Simple and powerful customization interface
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	58 no change since last check	60 no change since last check
Trust Flow (Majestic)	11	17
Citation Flow (Majestic)	27	34
Referring domains (Majestic)	771	1959

6 details filled in for both companies.

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