Find the haircut that suits your face shape, hair type and hairline
Stage
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Founded
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Based in
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US
Pricing model
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Freemium
Pricing
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Free: face shape guides, face shape picker, selfie analysis. Paid: Starter $2.99 for 10 previews; Popular $5.99 for 30 previews; Best Value $11.99 for 80 previews. One-time purchases, credits never expire. Free preview with Google sign-in (watermarked).
Key features
Product Enrichment - converts product images and catalogue data into structured fashion attributes
Smart Search - enables shoppers to express intent in natural language
AI Outfitting - recommends complementary pieces from a retailer's catalogue
Shop Similar - identifies relevant alternative products
Shop the Look - discovers catalogue pieces shown in styled images
Find My Size - personal sizing solution
Fashion taxonomy - controlled vocabulary for product attributes
Approximately 100 fashion attributes covering shape, fit, construction, colour, style and occasion
Free face shape analysis and recommendations
AI selfie analysis estimating face shape, hairline and hair type
AI preview showing haircut on your own photo
Manual face shape picker without uploading a selfie
Barber card recommendations for each cut
What makes it different
Combines fashion expertise with advanced multimodal AI models and product-relationship data reviewed by stylists
Works with real retail systems including inventory constraints, business rules and measurable outcomes
Trusted by leading fashion brands including Nautica, Timberland, ALDO, DKNY, JD Sports and GUESS
Demonstrates measurable results including quadrupled conversion rates and reduced return rates
Provides Google Merchant Center feed serving as product-information source for OpenAI, Claude and Grok
Matches haircuts to your specific face shape and hair type using AI or manual selection
AI analyzes your own photo to estimate face shape and hairline for personalized suggestions
No subscription required; one-time credit purchases with no expiration
Based on stylist and barber rules of thumb for balancing face shape and hair type
Selectika
WhatHaircut